For Regen Health Solutions, developing a website that would be able to communicate their highly specialized capabilities in a user-friendly way was an important component of their larger digital strategy. Their goal was to turn more of their website visitors into customers by highlighting their expertise and gaining visitors’ trust.
DigitalChores worked with Regen Health to determine the right balance of content to share, while also focusing on information architecture to ensure that a number of different users could successfully navigate the site, coming away with full confidence in the Regen Health team.
With a focus on building trust, credibility, and professionalism, we settled on a clean color scheme that would exude confidence. Leveraging white space was key to making a large amount of information presented feel as accessible as possible.
A simple, sans-serif font made for easy reading and horizontal lines helped guide the eye as visitors are welcomed into Regen Health’s world.
The site now puts the customer experience first, making it much more intuitive, helpful — and profitable. It’s impossible to visit the Regen Health site without getting very excited about their scientific and technological innovations.
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